Media Relations: Build and maintain strong relationships with journalists, editors, and media outlets to secure coverage and manage media inquiries.
Press Releases: Draft compelling press releases and media pitches, ensuring accurate and timely distribution to relevant media contacts.
Event Coordination: Assist in planning and executing PR events, including press conferences, product launches, and industry conferences.
Crisis Management: Be prepared to respond swiftly and effectively to negative publicity or crisis situations, protecting the organization’s reputation.
Keyword Research: Conduct thorough keyword research to identify high-performing and relevant keywords for PPC campaigns.
Campaign Optimization: Continuously optimize ad campaigns to improve click-through rates (CTR), conversion rates, and overall performance.
Budget Management: Efficiently manage advertising budgets to maximize ROI while ensuring campaigns stay within allocated spending limits.
Data Analysis: Analyze campaign data to generate actionable insights and adjust strategies for better results.
Team Leadership: Lead and mentor the sales team, setting performance targets and providing guidance to meet and exceed sales goals.
Business Development: Identify new business opportunities, build relationships with clients, and expand the customer base.
Sales Strategy: Develop and implement sales strategies to achieve revenue and growth objectives.
Sales Forecasting: Analyze market trends and customer data to make accurate sales forecasts and drive decision-making.
Technical Leadership: Lead and mentor the web development team, providing technical guidance and support.
Complex Project Development: Oversee the development of complex web applications and websites, ensuring they meet client requirements and industry best practices.
Code Quality and Standards: Enforce coding standards, conduct code reviews, and ensure the development team produces high-quality, efficient, and maintainable code.
Technology Evaluation: Stay updated with emerging web development technologies, evaluate their potential benefits, and recommend their adoption when appropriate.
Creative Direction: Provide creative direction and lead the design team in conceptualizing and producing visual assets, including graphics, illustrations, and multimedia content.
Quality Control: Ensure that all design materials adhere to brand guidelines and maintain high standards of quality, consistency, and visual appeal.
Client Collaboration: Collaborate with clients to understand their design needs, provide design recommendations, and incorporate client feedback into the creative process.
Team Management: Manage and mentor junior designers, assigning tasks, reviewing work, and providing guidance to help the team achieve project goals.
Keyword Research: Conduct thorough keyword research to identify high-value keywords and phrases for optimization.
On-Page Optimization: Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
Off-Page Optimization: Develop and execute off-page SEO strategies, including link building and outreach, to enhance website authority and visibility.
Performance Monitoring: Use analytics tools to track website performance, analyze data, and make data-driven recommendations for SEO improvements.
Keyword Research: Conduct thorough keyword research to identify high-performing and relevant keywords for PPC campaigns.
Campaign Optimization: Continuously optimize ad campaigns to improve click-through rates (CTR), conversion rates, and overall performance.
Budget Management: Efficiently manage advertising budgets to maximize ROI while ensuring campaigns stay within allocated spending limits.
Data Analysis: Analyze campaign data to generate actionable insights and adjust strategies for better results.
Team Leadership: Lead and mentor the sales team, setting performance targets and providing guidance to meet and exceed sales goals.
Business Development: Identify new business opportunities, build relationships with clients, and expand the customer base.
Sales Strategy: Develop and implement sales strategies to achieve revenue and growth objectives.
Sales Forecasting: Analyze market trends and customer data to make accurate sales forecasts and drive decision-making.
Keyword Research: Conduct thorough keyword research to identify high-value keywords and phrases for optimization.
On-Page Optimization: Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
Off-Page Optimization: Develop and execute off-page SEO strategies, including link building and outreach, to enhance website authority and visibility.
Performance Monitoring: Use analytics tools to track website performance, analyze data, and make data-driven recommendations for SEO improvements.
Media Relations: Build and maintain strong relationships with journalists, editors, and media outlets to secure coverage and manage media inquiries.
Press Releases: Draft compelling press releases and media pitches, ensuring accurate and timely distribution to relevant media contacts.
Event Coordination: Assist in planning and executing PR events, including press conferences, product launches, and industry conferences.
Crisis Management: Be prepared to respond swiftly and effectively to negative publicity or crisis situations, protecting the organization’s reputation.
Technical Leadership: Lead and mentor the web development team, providing technical guidance and support.
Complex Project Development: Oversee the development of complex web applications and websites, ensuring they meet client requirements and industry best practices.
Code Quality and Standards: Enforce coding standards, conduct code reviews, and ensure the development team produces high-quality, efficient, and maintainable code.
Technology Evaluation: Stay updated with emerging web development technologies, evaluate their potential benefits, and recommend their adoption when appropriate.
Creative Direction: Provide creative direction and lead the design team in conceptualizing and producing visual assets, including graphics, illustrations, and multimedia content.
Quality Control: Ensure that all design materials adhere to brand guidelines and maintain high standards of quality, consistency, and visual appeal.
Client Collaboration: Collaborate with clients to understand their design needs, provide design recommendations, and incorporate client feedback into the creative process.
Team Management: Manage and mentor junior designers, assigning tasks, reviewing work, and providing guidance to help the team achieve project goals.
Media Relations: Build and maintain strong relationships with journalists, editors, and media outlets to secure coverage and manage media inquiries.
Press Releases: Draft compelling press releases and media pitches, ensuring accurate and timely distribution to relevant media contacts.
Event Coordination: Assist in planning and executing PR events, including press conferences, product launches, and industry conferences.
Crisis Management: Be prepared to respond swiftly and effectively to negative publicity or crisis situations, protecting the organization’s reputation.
Keyword Research: Conduct thorough keyword research to identify high-performing and relevant keywords for PPC campaigns.
Campaign Optimization: Continuously optimize ad campaigns to improve click-through rates (CTR), conversion rates, and overall performance.
Budget Management: Efficiently manage advertising budgets to maximize ROI while ensuring campaigns stay within allocated spending limits.
Data Analysis: Analyze campaign data to generate actionable insights and adjust strategies for better results.
Team Leadership: Lead and mentor the sales team, setting performance targets and providing guidance to meet and exceed sales goals.
Business Development: Identify new business opportunities, build relationships with clients, and expand the customer base.
Sales Strategy: Develop and implement sales strategies to achieve revenue and growth objectives.
Sales Forecasting: Analyze market trends and customer data to make accurate sales forecasts and drive decision-making.
Technical Leadership: Lead and mentor the web development team, providing technical guidance and support.
Complex Project Development: Oversee the development of complex web applications and websites, ensuring they meet client requirements and industry best practices.
Code Quality and Standards: Enforce coding standards, conduct code reviews, and ensure the development team produces high-quality, efficient, and maintainable code.
Technology Evaluation: Stay updated with emerging web development technologies, evaluate their potential benefits, and recommend their adoption when appropriate.
Creative Direction: Provide creative direction and lead the design team in conceptualizing and producing visual assets, including graphics, illustrations, and multimedia content.
Quality Control: Ensure that all design materials adhere to brand guidelines and maintain high standards of quality, consistency, and visual appeal.
Client Collaboration: Collaborate with clients to understand their design needs, provide design recommendations, and incorporate client feedback into the creative process.
Team Management: Manage and mentor junior designers, assigning tasks, reviewing work, and providing guidance to help the team achieve project goals.
Keyword Research: Conduct thorough keyword research to identify high-value keywords and phrases for optimization.
On-Page Optimization: Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
Off-Page Optimization: Develop and execute off-page SEO strategies, including link building and outreach, to enhance website authority and visibility.
Performance Monitoring: Use analytics tools to track website performance, analyze data, and make data-driven recommendations for SEO improvements.
Keyword Research: Conduct thorough keyword research to identify high-performing and relevant keywords for PPC campaigns.
Campaign Optimization: Continuously optimize ad campaigns to improve click-through rates (CTR), conversion rates, and overall performance.
Budget Management: Efficiently manage advertising budgets to maximize ROI while ensuring campaigns stay within allocated spending limits.
Data Analysis: Analyze campaign data to generate actionable insights and adjust strategies for better results.
Team Leadership: Lead and mentor the sales team, setting performance targets and providing guidance to meet and exceed sales goals.
Business Development: Identify new business opportunities, build relationships with clients, and expand the customer base.
Sales Strategy: Develop and implement sales strategies to achieve revenue and growth objectives.
Sales Forecasting: Analyze market trends and customer data to make accurate sales forecasts and drive decision-making.
Keyword Research: Conduct thorough keyword research to identify high-value keywords and phrases for optimization.
On-Page Optimization: Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
Off-Page Optimization: Develop and execute off-page SEO strategies, including link building and outreach, to enhance website authority and visibility.
Performance Monitoring: Use analytics tools to track website performance, analyze data, and make data-driven recommendations for SEO improvements.
Media Relations: Build and maintain strong relationships with journalists, editors, and media outlets to secure coverage and manage media inquiries.
Press Releases: Draft compelling press releases and media pitches, ensuring accurate and timely distribution to relevant media contacts.
Event Coordination: Assist in planning and executing PR events, including press conferences, product launches, and industry conferences.
Crisis Management: Be prepared to respond swiftly and effectively to negative publicity or crisis situations, protecting the organization’s reputation.
Technical Leadership: Lead and mentor the web development team, providing technical guidance and support.
Complex Project Development: Oversee the development of complex web applications and websites, ensuring they meet client requirements and industry best practices.
Code Quality and Standards: Enforce coding standards, conduct code reviews, and ensure the development team produces high-quality, efficient, and maintainable code.
Technology Evaluation: Stay updated with emerging web development technologies, evaluate their potential benefits, and recommend their adoption when appropriate.
Creative Direction: Provide creative direction and lead the design team in conceptualizing and producing visual assets, including graphics, illustrations, and multimedia content.
Quality Control: Ensure that all design materials adhere to brand guidelines and maintain high standards of quality, consistency, and visual appeal.
Client Collaboration: Collaborate with clients to understand their design needs, provide design recommendations, and incorporate client feedback into the creative process.
Team Management: Manage and mentor junior designers, assigning tasks, reviewing work, and providing guidance to help the team achieve project goals.
Pearson Hardman is a strategic marketing, branding and PR agency. With a team of creative minds, strategic thinkers, and dedicated professionals, we are committed to delivering exceptional results that resonate with audiences and create lasting connections.
