Event PR: How to Create Buzz Before, During, and After Your Launch Event
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Pearson Hardmann
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There is a specific kind of silence that haunts every event organizer’s nightmares. It is not the silence of ...
Press Releases vs. Sponsored Articles: Where Should You Spend Your Budget?
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Every marketing director and business owner eventually faces the same dilemma when staring at their quarterly budget spreadsheet. You ...
Event PR in 2025: Virtual, Hybrid and In-Person Events
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Public relations for events has transformed dramatically over the past few years. What once relied on press releases and ...
Crisis Management in the Digital Age: Responding Quickly & Effectively
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In today’s fast-moving digital world, a single tweet, a viral video, or an online review can redefine a brand’s ...
Why Startups Need a PR Agency to Compete Globally
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In today’s fast-paced digital world, having an innovative product is not enough. Startups must gain visibility and credibility to ...
Future PR Trends: Hyper-Local & Regional Content in India
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Public Relations (PR) in India has entered a transformative era. For decades, PR was mostly about national campaigns that ...
Measuring PR ROI: KPIs Every Agency Should Track
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Public relations has always been about shaping perception, building trust, and creating lasting connections with audiences. But in today’s ...
Local SEO Tips for PR Agencies: Targeting Pune + Maharashtra Clients
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Running a PR agency in a competitive market like Pune or anywhere across Maharashtra means you’re constantly looking for ...
SEO for PR Releases: How to Make Your Press Release Rank High on Google
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Press releases have evolved far beyond being a simple announcement tool. In today’s digital landscape, a press release SEO strategy can ...
AI Tools Reshaping Public Relations in 2025: What Agencies Must Know
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Public relations has always been the art of shaping perception—of telling stories that inspire trust, spark conversations, and ultimately ...