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Unified Commerce: Merging Offline Stores with Digital Brains
Integrated PR & Marketing

Unified Commerce: Merging Offline Stores with Digital Brains

  • Pearson Hardmann
  • Posted on December 26, 2025
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The retail world has reached a definitive crossroads where the traditional boundaries between physical and digital spaces have not ...
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Ready for Growth? Your 90-Day Marketing Roadmap Starts Here
Integrated PR & Marketing

Ready for Growth? Your 90-Day Marketing Roadmap Starts Here

  • Pearson Hardmann
  • Posted on December 16, 2025
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There is a specific kind of anxiety that plagues business owners and marketing directors at the start of a ...
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The Pearson Hardman Process: How We Onboard & Scale Clients
Integrated PR & Marketing

The Pearson Hardman Process: How We Onboard & Scale Clients

  • Pearson Hardmann
  • Posted on December 13, 2025
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Finding a marketing partner is easy, but finding a strategic ally that treats your business goals with the same ...
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How to Measure the Success of Your PR Campaign (Metrics That Matter)
Integrated PR & Marketing

How to Measure the Success of Your PR Campaign (Metrics That Matter)

  • Pearson Hardmann
  • Posted on December 11, 2025
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For decades, the public relations industry operated inside a comfortable "black box." Brands would hire an expensive agency, the ...
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B2B vs B2C PR: Why Your Tech Startup Needs a Different Approach
Integrated PR & Marketing

B2B vs B2C PR: Why Your Tech Startup Needs a Different Approach

  • Pearson Hardmann
  • Posted on December 4, 2025
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There is a common misconception in the startup world that publicity is just publicity, regardless of what you sell ...
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Crisis Management 101: How to Save Your Brand from Negative Press
Integrated PR & Marketing

Crisis Management 101: How to Save Your Brand from Negative Press

  • Pearson Hardmann
  • Posted on November 24, 2025
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Imagine waking up on a Tuesday morning, reaching for your phone, and seeing your company’s name trending on Twitter ...
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Why “Just SEO” is Not Enough: The Power of Integrated PR & Digital in 2025
Integrated PR & Marketing

Why “Just SEO” is Not Enough: The Power of Integrated PR & Digital in 2025

  • Pearson Hardmann
  • Posted on November 21, 2025
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The digital landscape has shifted dramatically over the last few years, and if you are still relying solely on ...
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Why Pearson Hardman Creates Strategic Content Calendars for Every Client — And Why It Transforms Their PR Completely
Integrated PR & Marketing

Why Pearson Hardman Creates Strategic Content Calendars for Every Client — And Why It Transforms Their PR Completely

  • Pearson Hardmann
  • Posted on November 19, 2025
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In today’s hyperactive digital world, brands are seen, judged, praised, and criticized within seconds. A single message can elevate ...
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Press Releases and Backlinks: Boosting Domain Authority with Smart SEO Strategy
Integrated PR & Marketing

Press Releases and Backlinks: Boosting Domain Authority with Smart SEO Strategy

  • Pearson Hardmann
  • Posted on October 13, 2025
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In the digital landscape of 2025, where visibility and credibility decide who wins online, the combination of press releases and ...
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How to Use Client Feedback & Testimonials in PR Content
Integrated PR & Marketing

How to Use Client Feedback & Testimonials in PR Content

  • Pearson Hardmann
  • Posted on October 10, 2025
  • 0 comments
Introduction In today’s digital-first world, audiences have become smarter and far more skeptical of polished marketing messages. They’ve heard every ...
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